What is a Shift Map
Shift Maps are business infographics that promote your products, engage customers and employees by turning data into powerful visual stories.
Strategy Tool
Make strategy clear and actionable for the entire organization.
Sales Tool
Bridge understanding gaps by transforming data into sales drivers.
Education tool
Provide employees with intuitive, engaging information.
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"We have a sophisticated strategy process, but there is a huge problem of execution. We almost always fall short of the goals we set for ourselves.”
Stop getting complaints about the gap between strategy and execution
Shift Maps help to closing the understanding gap between top management ambition and organizational action.
Make a shift
Visualise your strategy as coherent set of analyses, concepts, policies, arguments, and actions that respond to a high-stakes challenge.
Crafting your personalized Shift Map
How do we gather & analyze data? Discover the process of creating a tailored Shift Map to meet your specific needs during a personalized consultation
Shift Map: 4 Industry Sectors The government has initiated a groundbreaking national plan focused on Artificial Intelligence (AI). The objective: support businesses in rolling out the right AI solutions for their needs |
Introducing the Shift Map on AI topic
Based on data collected from the AI steering committee and our own research, we've mapped the current AI ecosystem that maps the interconnected landscape of AI technologies, showcasing real-world cases across industries, identifying key vendors, and detailing the steps for AI implementation.
Shift Map Highlights
Visual Digest: Information streamlined into an engaging Shift Map.
AI Applications: Explore 5 types of AI that offer major business advantages, supported by cases, vendor references, and impactful outcomes.
Guided Pathway: The map offers tangible steps for those eager to embrace AI, illustrating the existing AI collaborative ecosystem and its supportive infrastructure.
Wide Reach: Shared with top management, business leaders, and government officials in varied formats.
Shift Map Highlights
Visual Digest: Information streamlined into an engaging Shift Map.
AI Applications: Explore 5 types of AI that offer major business advantages, supported by cases, vendor references, and impactful outcomes.
Guided Pathway: The map offers tangible steps for those eager to embrace AI, illustrating the existing AI collaborative ecosystem and its supportive infrastructure.
Wide Reach: Shared with top management, business leaders, and government officials in varied formats.
Shift Map on Digital transformation
What should hang on the wall of every CDTO?
We've crafted a comprehensive Shift Map centered on digitalization and digital transformation. Chief Digital Transformation Officers (CDTOs) especially appreciate this map, using it as an educational tool to drive and articulate essential changes within their organizations and teams.
Core objectives:
Enable an easier explanation to colleagues and employees about the purpose, stages, and distinctions between digitalization and digital transformation. Highlight the roadmap to establishing a digital enterprise.
Introducing the Shift Map:
Collating data from 5 CDTO educational modules. We use vivid metaphors to conceptualize the knowledge. For this Shift Map we chose Digital Construction metaphor. First, to provide a holistic view of building a digital company, from foundation and up, brick by brick. We chose a concept that sounds more like evolution rather than revolution, so people aren't scared away by rapid changes.
Shift Map highlights:
We've crafted a comprehensive Shift Map centered on digitalization and digital transformation. Chief Digital Transformation Officers (CDTOs) especially appreciate this map, using it as an educational tool to drive and articulate essential changes within their organizations and teams.
Core objectives:
Enable an easier explanation to colleagues and employees about the purpose, stages, and distinctions between digitalization and digital transformation. Highlight the roadmap to establishing a digital enterprise.
Introducing the Shift Map:
Collating data from 5 CDTO educational modules. We use vivid metaphors to conceptualize the knowledge. For this Shift Map we chose Digital Construction metaphor. First, to provide a holistic view of building a digital company, from foundation and up, brick by brick. We chose a concept that sounds more like evolution rather than revolution, so people aren't scared away by rapid changes.
Shift Map highlights:
- Innovations in the industry and the impact of changing digital reality.
- Internal entrepreneur: the role and tasks of CDTO.
- Building a Digital Office.
- Where to start digital transformation: as is => to be, defining the future image of the company and drivers of change.
- Examples of digitalization and digital transformation: creating a portfolio of initiatives and projects.
- How to initiate the innovation process. The main building blocks for creating a digital company.
- The path to digital transformation: specific steps for implementation.
Get this exact CDTO Shift Map or we can make it your own. Comprehensive digitalization roadmap, perfect for employee training, focused on your digitalization or transformation objectives.
4 elements of a Shift Map
Shift Map - a clear and visual tool for communicating projects, strategy, and roadmaps.
Designed for clarity
A simple way to show interconnections between elements, and depict logic and sequence of actions.
Designed for collaboration
Collaborative work with colleagues and synchronisation in understanding the strategy.
Visual knowledge base
Unified access to the existing knowledge base, project data, and strategy via QR codes, track implementation stages, and those responsible.
Works for all stakeholders
For owners, shareholders, management, employees, clients, and partners.
Your team, empowered with expertise.
We suggest introducing the Shift Map to your team through an interactive workshop facilitated by us.
We offer tailored training sessions, hands-on workshops, and deep insights into digitalization, we ensure your team isn't just informed but also empowered to drive the changes effectively.
We suggest introducing the Shift Map to your team through an interactive workshop facilitated by us.
We offer tailored training sessions, hands-on workshops, and deep insights into digitalization, we ensure your team isn't just informed but also empowered to drive the changes effectively.
More Shift Maps. More use cases
Shift Map: AI in Smart City
The motto of this Shift Map says ‘Switch on the smart city!’ and this is highlighted in a visual form of the switch on button.
Smart cities are people-centric. That's why we pictured AI cases from day-to-day activities of a family, showing how AI is influencing our lives and helps to improve it.
This Shift Map will help to engage the government officials into the AI development projects to improve governance efficiency, increase the quality of our lives and create the new opportunities for the business.
The motto of this Shift Map says ‘Switch on the smart city!’ and this is highlighted in a visual form of the switch on button.
Smart cities are people-centric. That's why we pictured AI cases from day-to-day activities of a family, showing how AI is influencing our lives and helps to improve it.
This Shift Map will help to engage the government officials into the AI development projects to improve governance efficiency, increase the quality of our lives and create the new opportunities for the business.
Shift Map: Design Thinking
The Design Thinking Shift Map is a framework made for strategy sessions and workshops. It simplifies the creative process by guiding users through seven 'thinking hats', each crucial for coming up with new ideas or solving problems step-by-step.
This Shift Map transforms your meeting room into a collaborative space and ensures active participation even in large groups. In a session we led, 45 employees of our client, we used the Shift Map to dive into digital innovation and guide them through the process of creating new, efficient business processes. It's not just a map — it's an experience. Teams feel energized, ideas flow, and new strategies emerge. Want this for your team?
The Design Thinking Shift Map is a framework made for strategy sessions and workshops. It simplifies the creative process by guiding users through seven 'thinking hats', each crucial for coming up with new ideas or solving problems step-by-step.
This Shift Map transforms your meeting room into a collaborative space and ensures active participation even in large groups. In a session we led, 45 employees of our client, we used the Shift Map to dive into digital innovation and guide them through the process of creating new, efficient business processes. It's not just a map — it's an experience. Teams feel energized, ideas flow, and new strategies emerge. Want this for your team?
Shift Map: Digital product development strategy.
We developed this Shift Map specifically for our industrial holding client. By integrating the latest methodologies and best practices, the Shift Map serves as a reference guide for digital product development strategy. It also aims to create a consistent understanding throughout the whole holding company. This ensures everyone is on the same page, using the same terms and approaches across all subsidiaries." It covers crucial elements of a digital business strategy: from digital business models and enhanced customer experiences to effective product frameworks, nurturing the right team culture, advanced data management techniques, and the principles of digital kaizen.
We developed this Shift Map specifically for our industrial holding client. By integrating the latest methodologies and best practices, the Shift Map serves as a reference guide for digital product development strategy. It also aims to create a consistent understanding throughout the whole holding company. This ensures everyone is on the same page, using the same terms and approaches across all subsidiaries." It covers crucial elements of a digital business strategy: from digital business models and enhanced customer experiences to effective product frameworks, nurturing the right team culture, advanced data management techniques, and the principles of digital kaizen.
Shift Map: Sales tool for digital products.
This Shift Map is a salestool crafted to assist sales teams in presenting the telecom company's innovative digital products to clients. It provides clear breakdowns of key concepts like IoT and RPA, and more, enriched with real customer cases and results. An essential sales enablement material, it seamlessly guides through the digital transformation journey.
This Shift Map is a salestool crafted to assist sales teams in presenting the telecom company's innovative digital products to clients. It provides clear breakdowns of key concepts like IoT and RPA, and more, enriched with real customer cases and results. An essential sales enablement material, it seamlessly guides through the digital transformation journey.
Showcase your product ecosystem with clarity
Shift Maps simplify complex product ecosystems, making it easy for salespeople to explain and for customers to understand. It's your go-to digital tool for clear, confident presentations.
Shift Map: Tools for developing innovative thinking.
Based on our analysis of 86 employees of a global metallurgy leader, we identified a gap between innovation knowledge and its practical application. In response, we created the 'Compass Map: applying Innovative thinking to develop new solutions'. It highlights qualities needed for innovative teams and offers interactive fields in both printed and digital forms, serving as an actionable learning tool.
Based on our analysis of 86 employees of a global metallurgy leader, we identified a gap between innovation knowledge and its practical application. In response, we created the 'Compass Map: applying Innovative thinking to develop new solutions'. It highlights qualities needed for innovative teams and offers interactive fields in both printed and digital forms, serving as an actionable learning tool.
Pick the right format for your scenario
Print edition
- Ideal for brainstorming sessions, workshops, reflective exercises, team collaborations, discussions, and strategic planning.
- Best for training & collaborative spaces.
Slide deck
- Comprehensive view of the Shift Map, with detailed segments presented in PowerPoint.
- Easily enhanced with your company's personalized slides.
Workbook
- Sections and snippets from the Shift Map that paint a unified picture.
- Ideal for both training sessions and daily operational processes.
Web page
- Can be uploaded to the company's intranet.
- Seamlessly integrates with your corporate knowledge base (hyperlinks).
Animated video
- Video with visuals and voiceover narration.
- Distributed within the company and/or online.
Digital whiteboard
- Convenient map navigation (zoom in, zoom out).
- Best for collaborating on a Shift Map online.
AR/VR
- Hovering with a smartphone reveals more details.
- Engage interactively with the map's content.
Corporate calendar format
Enjoy a customized calendar for your team and stakeholders as a creative and useful present.
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